Be Direct and Polite in English with Assertive Communication
This lesson was originally published in 2019. It was updated in September 2024 with new content and a new video lesson.
Did you know that being assertive when speaking can help you manage stress and negative emotions, deal with uncomfortable situations, and express yourself more effectively?
Plus, it can help you avoid too many responsibilities if you have a hard time saying no to others or asking for what you want.
Here’s what I mean. Imagine:
- Saying no to working late because you want to go to your daughter’s concert at school
- Asking for what you want or need, without feeling bad
- Defending your opinion or point of view, even if others disagree with you
- Managing stress more easily by setting clear boundaries
- Responding to uncomfortable situations respectfully instead of with anger or aggression
The challenge is: how do you do this without sounding demanding or rude?
In today’s Confident English lesson, you’ll get 5 tips for assertive communication so you can say what you need with direct and polite language.
5 Strategies for Assertive Communication | Be Direct and Polite in English
Before we dive into the 5 strategies to be assertive in English, it’s important to be crystal clear on what is passive vs. assertive communication and why both are important.
Moreover, I want to distinguish between assertive and aggressive communication so you feel confident in knowing that assertive communication can still be polite and appropriate.
So, let’s start with passive communication.
What is Passive Communication?
Passive communication can be appropriate in situations where extreme politeness is necessary or when it’s vital to maintain a harmonious atmosphere.
However, it can also lead to communicating in a way that prioritizes others’ needs, wants, or opinions over your own. It can sound submissive or overly polite, and may avoid confrontation even at the cost of your own needs.
What is Assertive Communication?
Assertive communication, on the other hand, involves confidently and calmly expressing your own needs and opinions, even in difficult situations.
It allows you to stand up for yourself while still respecting others, and it enables you to say “no” without feeling guilty. Assertiveness is about finding the balance between being respectful and ensuring your voice is heard.
Let’s take a look at an example to bring these differences into focus:
Example Situation: Requesting a Pay Raise
- Passive: I don’t know if it’s okay to ask, but I was wondering if I could get a pay raise?
- Assertive: I’d like to discuss a possible pay raise. I believe my contributions and skills warrant a raise at this time.
Comparison:
The passive response shows hesitation and a lack of confidence. It avoids clearly expressing your needs.
The assertive response, however, is direct, clear, and respectful. It communicates your needs confidently while maintaining professionalism.
What about Assertive vs. Aggressive Communication
I know using assertive communication can feel uncomfortable for some. I struggle with it myself. Like me, you might fear that assertive communication is rude or impolite. Let me assure you, it is not.
To help, let’s clarify the difference between assertive and aggressive communication.
Assertive: I matter, and so do you.
Assertive communication is about expressing your thoughts and needs clearly and respectfully.
Your tone and volume are calm, and the focus is on ensuring both parties’ needs are considered.
Maintaining eye contact and a steady tone while speaking further enhances your assertiveness, demonstrating confidence without intimidation.
Aggressive: I matter, but you don’t.
Aggressive communication, in contrast, involves expressing your needs in a way that dismisses or disrespects others. This might include speaking loudly, rudely, or insensitively, and it often leads to conflict rather than resolution.
When is Assertive Language Appropriate?
Assertive language is most appropriate when:
- Protecting Your Rights: For example, standing up against discrimination or saying “no” to something that infringes on your time or energy.
- Communicating Effectively: This includes sharing a different opinion or expressing concerns in a discussion.
- Maintaining Self-Confidence: Advocating for your needs or establishing boundaries to protect your well-being.
Strategy #1: Use “I” Language
Using “I” language means focusing on your feelings and needs rather than on what the other person is doing wrong. This helps avoid placing blame and reduces the potential for conflict.
Example:
- Instead of: It would be helpful if you could take on this task.
- Say: I would appreciate it if you took on this task.
Strategy #2: Use Empowering Language
Avoid words that weaken your message, like “just,” “sorry,” or “I guess.” These words can undermine your confidence and make you seem uncertain.
Example:
- Instead of: Sorry for bothering you, but can I have my ladder back?
- Say: I need my ladder back so I can finish painting my home.
Strategy #3: Be Direct
When being assertive, it’s often better to avoid modals like “could” or “might,” which can make your requests sound tentative.
Example:
- Instead of: I was wondering if you could send me an update by the end of the day.
- Say: Will you send me an update by the end of the day?
Strategy #4: Set Clear Boundaries
Setting boundaries means being clear about what you will and will not do, without over-explaining or apologizing. This is especially important when dealing with pushy individuals.
Example:
- Instead of: I’m so sorry; I don’t think I can meet you on Friday.
- Say: I can meet you on Saturday, but Friday won’t work for me this week.
Proposing Solutions: In some situations, it’s also helpful to propose solutions alongside stating your needs. For instance, if you need to decline an invitation, you might suggest an alternative time or way to connect, showing that you’re interested in maintaining the relationship but also clear about your limits.
Strategy #5: Use Scripts and Rehearse
If you find it challenging to be assertive, scripting and rehearsing your responses can be a powerful tool. Practicing these scripts helps you prepare for real-life situations, making it easier to communicate assertively when the time comes.
Example Script: Requesting Help with a Project
Let’s say you’re overwhelmed with a project and need to ask a colleague for assistance.
Scripted Response:
- Thank you for your support. I’m currently managing several other tasks that require my full attention, and I’m feeling a bit overwhelmed with my workload right now. Unfortunately, I won’t be able to complete this project on time without some help. I would really appreciate your assistance with [specific task].
Rehearsal Tip: Practice this script in front of a mirror, focusing on maintaining eye contact and a steady tone. You can also role-play with a friend, taking turns being the one requesting help and the colleague. This practice builds confidence and makes it easier to respond assertively in real-life situations.
Now it’s time for you to use these 5 strategies to practice how to be more assertive in English.
Assertive communication is about finding the balance between passivity and aggression. It allows you to express your needs clearly and confidently while respecting others.
By using the strategies we’ve discussed today, you can become more assertive in your communication and handle difficult situations with confidence.
To practice, review the two situations below. Then tell me how you would respond in an assertive way.
- You have been doing extra work to help your disorganized colleague for the last month. Let your colleague know you cannot keep doing their work for them.
- A neighbor borrowed your favorite book 12 months ago, you have already asked for it back a couple of times.
The best place to share your answers is in the comments section below.
Have a fantastic Wednesday!
~ Annemarie
Get the Confidence to Say What You Want in English
Follow my 3-step solution to speak English with clarity, fluency, and freedom so you can say what you want with confidence.
You'll also get my Confident English lessons delivered by email every Wednesday and occasional information about available courses. You can unsubscribe any time.
More Like This
#331: Handle Awkward Situations in English | Express Dislike Politely
Explore how to express dislike, disapproval, or lack of interest in a way that feels natural and honest.
#330: Do Less to Achieve More Progress: A Practical Guide to English Confidence [FREE GUIDE]
A practical guide to English confidence: Learn why simplifying your approach leads to better progress. Stop overwhelming yourself with too many resources and start speaking with confidence.
Top 5 Confident English Lessons of 2024
Master spontaneous speaking, think faster, and become a more confident English speaker by catching up on the most popular lessons of 2024.
#329: New English Words for Confident Conversations: From FOMO to Deep Fake
If you feel lost when hearing modern English terms like “JOMO,” “deepfake,” or “ghosting,” this complete guide will help you master new vocabulary naturally and join conversations with confidence.
#328: Be More Expressive in English Conversations | Reaction Words & Interjections
Learn 37 essential English reaction words and sounds to express yourself naturally. Perfect for sounding more authentic in English conversations.
#327: How to Respond to Thank You in English [FREE Guide]
Discover exactly when and how to use expressions like “no worries,” “my pleasure,” and more to sound natural and build better professional relationships in English-speaking workplaces.
© Copyright 2014-2025 Speak Confident English | Privacy Policy | Terms & Disclaimer | Online Class Policies
Thanks for every thin.
1.-Please could you help me with extra work, because I have extra work in this moment.
I appreciate your collaboration.
2.-I appreciate very much, retorn my book. I need this. thanks
Happy new year
Assertive : I would like to say You that from now on I will no longer have time to carry out the service I have been doing for you.
I would appreciate it if you give me back my book which has been with you for a long time.
Good examples, Salma, of being clear, direct, and polite. Thank you for sharing.
Hi Annemarie mam,
Being Assertive is a great lesson for me 😊
1. We have been working this project for a month. I need to focus on my own project, so I can help you for this week only.
2. I need my book back because I want to read that book, when can I pick it up from you?
1.i can’t do your job any longer I need to focus on my own work. 2. You have lend my book last one year. Right now I need the book..when will I pick it up?
1. I believe I will not be able to help you on your work as I have become too much busy with my designated work.
2. You have borrowed a book from me on the last week. I need you to return it to me please.
1.- I believe it’s time for you to work alone. I need to work in my own project.
2.- Tomorrow i’m going on a trip , I need you to return the book i lent you long time ago. This afternon i’ll go your home and pick it up,thanks.
Assertive lesson:
1. I’ve taken time away from my daily tasks, now each member will practice being organized and hold each other accountable.
2. I will be in your neighborhood tomorrow morning, please leave the book on the front porch.
Hi!Ms.Anne..your lecture is very impressive and i am very much eager to learn.Thank you.
Hi Annemarie, do you offer any courses for more advanced English speakers?
Hi Paris, I do. Fluency School is designed for students with a B1+ level or higher. I’ve had many highly advanced students join Fluency School. For my Fluency School graduates, I also offer a course called Advanced Conversation, but this is only available to students who finish Fluency School. 😊
Some people confuse being Assertive with Aggressive.
You’re definitely right, Elias, many people confuse being assertive with being aggressive. Being assertive is a constructive way for dealing with difficult people, achieving your goals, and solving different problems. Being aggressive involves speaking before you think, insulting people, and not listening to what others need. So if you can solve your problems, communicate properly and politely, speak to the point, and understand others’ point of view, it means you are assertive.
Hi Annemarie. I’m not sure my sentences are correct or not!!! 🙁
1. I have a lot of work to do. And I think this is the best time that you should do yours alone.
2. I really need my book. If you’re home tomorrow, I’ll go to pick it up. Thanks.
Well done, Bahar. Those are both great examples of being more assertive. 😊
Hi.. Annemarie. I m new to your channel you are doing grt for people who don’t speak English…
1.As you know I will be leaving this college.. I enjoyed a lot with staff but now the time has come to devoted time to my family.
2.Its a long time.. .. I need my book back, tell me when you will give.
Thank you Annemarie for sharing your trainings with us. Very helpful.
1.I will appreciate if you continue doing your job yourself.
2.I feel needs in my books you’ve borrowed. When will you give them back to me?
That’s awesome you found it helpful Anastasia. We love your assertive sentences! I like the use of the word ‘appreciate’, we usually couple this with ‘would’. So it can still sound really assertive to say: I would appreciate if… If you wanted to be even more direct you could use an ‘I will’ like this: I will no longer be able to do your work and I will need you to take responsibility for your tasks. This is a great way of making your needs clear. For number 2 the way you use a very specific question is great, it… Read more »
HI Anastasia, I’m so glad you enjoyed the lesson. And thank you to Kelly for providing some great tips. 🙂
Hi Annmarie,
Thanks for sharing with us your brilliant strategies.
Here are my answers:
1. I want to help you but i
have to focus on my own project too.
2. I need the book you borrowed 12 months ago,please give it back to me.
Perfect, Beverly. You’ve done a nice job using the strategies from the lesson!
1. I want you to know I can’t keep on doing your work for you. I have to focus on mine as well.
2. I need my book back as soon as possible, when can I get it ?
Love these examples, Aseye! Good work using the strategies you learned in the lesson.
1.I will be happy to help you if I see that you keep your end of the bargain.
2. Hello, I’m here to get my book back. The one that you have already kept for a year. Weather you finished it or not I need it back now, thank you.
Great work, Milla! I like these examples.
One correction: Let’s check the spelling of the word ‘weather’ in the second example. What would you change and why?
1)I won’t help you for i want to focus on my own project
2)will you give me back my book that i gave you one year ago?
Good work using the strategies you learned in the lesson. Let’s fix one things: “I won’t help you _______ I want to focus on my own project.” Is there a different word you could use that provides a reason?
because
👏👏👏
1) I will no be able to help you any longer, I have a project to work on.
2) I’m going away and I need my book back, when is the best time to come to pick it up?
Perfectly done, Mercedes. Good work using the strategies you learned in the lesson.
Thanks for sharing these lessons and Happy New year.
Response to the questions
Would have loved to help but unfortunately can’t, I have got a pile of work backlog to deal with.
Hi, I urgently need the book I loaned to you , is tomorrow a good day to come get it? Thanks.
Really well done, Esisal! I like how you’ve used the strategies from the lesson to respond in these two situations. I’m glad it was useful to you. 🙂
Answer to question 1
I believe have been helping you with extra work during the last few months and I feel I won’t be able to do that anymore this time.
Answer to question 2
When will you bring my book to me?
Wonderful, Suzette. I like how simple and clear your requests are and you’ve done a nice job using the strategies in this lesson. 🙂
Dear Annemarie,
Answer for situation one: I have an important task to delivery so I will no longer available to help you from now on. Or
I can help you untill today but next week I will be focused on my activities.
Answer for situation two: I need my book by the end of this week, when will you bring it to me/ when can I take it back?
Thank you for helping us with this explaination.
Perfect, Gisele. In both situations, you’ve provided some great options for how to respond in an assertive but polite way. Nicely done. I’m so glad it was a helpful lesson. 🙂
Hi. Annemarie.
Happy New Year to you and thank you for fantastic lesson.
1-I believe if I study English constantly I will reach my goal.
2-I need your books were very helpful,I will return them to you this weekend .
3-I want to know about an English courses please you will give me any advice?
4-I am certain confident English defenitly will raise our level.
Have a wonderful weekend.
Munira
Hi Munira,
Thank you for your comments. I have a question, were these comments answers to the challenge questions or requests you have for me?
You asked about English courses and you can find all my available courses here: https://www.speakconfidentenglish.com/courses/
This lesson is very effective for me because I always confused how I can express myself or what I want to my colleagues, friends or boss. I want to be assertive and diplomatic.
Hi Kanika,
I’m so happy to know this lesson was useful to you and gave you some skills you can use in English to be more assertive and diplomatic. 🙂
1. David, I can’t keep helping you on your work anymore, I’m getting super busy doing mine as well so from now I’ll let you do yourself.
2. Sue I need my book back, when will you be home so I can go to pick it up ?
Perfect, Maisa!! You used the strategies from the lesson and created to great responses to the challenges questions. Well done. 🙂
It is really helpful advice, which you gave us. As of your questions, my answer would be
1. Friends, I can help you for hour, then I have to go back to my project, because I have left a little time to finish.
2. I need my book back, I have an exam next week, when can I pick it up?
Hi Ann,
I’m so glad this was a helpful lesson. And you’ve done a wonderful job using the strategies to make assertive requests. Nicely done! 🙂
Sent. 1- Reem I am off tomorrow and want to come pick up my book. What time is best for you.
Sent. 2- I will be available for an hour to help you because my project is due tomorrow and time is running out.
Great work, Yasmeen! You’ve done a nice job using the strategies from the lesson in these assertive requests. 🙂
Hi, Annemaria,
Happy New Year to you, and thank you for sharing this useful lesson.
I will reply like this:
1) You have been doing extra work to help your disorganized colleague for the last month. Let your colleague know you cannot keep doing their work for them.
I really want to help you but I want to go home on time to accompany my family.
2) A neighbor borrowed your favorite book 12 months ago, you have already asked for it back a couple of times.
I need my book back. When can I pick up it?
Great examples, Yunjia Xu. You followed the strategies perfectly. 🙂
Happy New Year 2019 to you too Annemarie.
1) Can i help you for today, but from Wednesday i will start working on my report for the end of the year, so that i will have to finish it before i go for my leave. (this happened to me last year 2018)
2) I need my book return please! when can i get it?
Hi Ohide,
I’m glad you had a real life example and I hope this lesson was helpful. You provided some great examples here. One note: Be careful with word order. In the first example, “Can I help…” is formed like a question. Instead, you want to change the word order to make a statement. How could you do that?
Hi Annamarie.
Happy New Year. Thank you for sharing this useful lesson.
I won’t be able to help for this work. I have some things already planned.
( but I am not able to do like this. If someone asks for some help from me, I alway do my best. But sometimes it failed to me. But I have to learn to say “no” )
You are supposed to return my book you got. When will you give it back to me?
Hi Gulbadan, Good examples here! It is definitely hard to say no. Hopefully this lesson gave you some good strategies to do that. 🙂
Hi Annemarie,
Happy 2019 and a great start to the year of learning about this helpful exercise.
I need to work on the project assigned by my boss over this month. I believe I would not have much time on hand to help you with your work.
I was planning to reread the book you borrowed from me for a longer time.
Will you get it back to me today?
Great examples, Hyder. Nice job following the strategies in the lesson.
Hi Annemaria,
Happy New Year to you, and thank you for this new helpful lesson!
This is what I would respond:
1) I can help you for the last time, but from tomorrow I will start a new English course, so I will have to arrive on time.
(It really happened to me… )
2) I want my book back. When can I pick it up?
(I hate those who do not give me back my books. I’ve created a blacklist of people who will no longer have my books :D)
Hi Annalisa, great examples! And I’m glad that these examples were similar to what you’ve experienced in real life!
I agree with you… people who don’t give back books are infuriating. Smart job creating a blacklist. 🙂
Very interesting piece. Thanks for sharing.
Glad it was helpful.
Dear Annemarie,
1. I can’t help you, because I will focus on my project.
2. I need my book that I gave you one year ago, when can I pick it up
Thanks for your helps.
Sincerely.
Great job following the strategies in these examples, Suheyla.